AUSTIN, TEXAS (May 27, 2016) – As part of his ongoing partnership with the Texas Department of Transportation (TxDOT), Texas native and NASCAR Camping World Truck Series driver Austin Wayne Self will soon be featured in a new statewide television commercial produced by FSSW featuring the Don’t mess with Texas® Trash & Treasure Hunt community cleanup awareness program.
Celebrating the 30th anniversary of the popular Don’t mess with Texas public awareness campaign, Austin Wayne Self, driver of the AM Racing Toyota, has been selected as a celebrity spokesperson to encourage participation in the Trash & Treasure Hunt initiative.
During the course of the year, Don’t Mess with Texas will host 25 Trash & Treasure Hunt cleanup events across the state. Part trash pick-up, part treasure hunt, the events are designed to keep the environment clean and promote awareness about the real cost of littering. Volunteers who pick up litter have a chance to receive a variety of prizes.
The new PSA commercial featuring Austin Wayne Self, which is scheduled for broadcast later this month, will air during MLB Texas Rangers baseball games and other programming on the FOX Sports Southwest network.
“It’s such an honor to take part in this worthy cause and since Texas is my home state, it’s extra special,” said Self. “The Texas Department of Transportation and the Don’t Mess with Texas initiative have supported our racing program for many years. It’s really something special for me to help out and contribute to such a great cause, helping to preserve the beauty of our great state.”
Learn More about the Don’t Mess with Texas Trash and Treasure Hunt campaign: